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Design Campaign

An invitation that will move everyone. We want to encourage the most genuine manifestations of the mother-child relationship. The heirs talk about the values that are life references. Partners have space to declare their admiration. And mothers themselves can reveal the essence that so defines the value of these unique human beings.

ClientEurofarmaDateMay, 2023ManagerMarketingCountryBrazil, Uruguai, Chile, MexicoShare

Challenge

Create a current campaign. Be human, be replicable, be modern but not revolutionary, work in other countries, in Portuguese, English, and Spanish. Be light, allow activations.

Inspiration

It doesn’t matter if the bond between mothers and children was born through biological or emotional paths. The main legacy of this relationship goes far beyond DNA. They are deep imprints of values that stay with us forever.

#MotherhoodValue

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